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Blue Bird: No.1 Taxi Group in South East Asia
2018 - 2019
MyBB now supports multiple digital payments to access Indonesia’s largest fleet of taxis on demand or even rent later.
Book the largest fleet of taxis now or later & pay how you like
Complexity of the App
Easy
Hard
Technology
Deliverables
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"Easy Ride" Cashless Payment -
Google Maps Optimization
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iOS & Android Customer
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Digital Wallet (Dana & LinkAja) & Fixed Price Implementation
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Call Center Web App
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Golden Bird Retail, Bird Kirim
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Trip Voucher
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Maps point of interest (finding taxi closest to users)
Easy Ride
Connecting the physical world with digital payments has never been more convenient with Easy Ride. Bluebird’s innovative feature allows passengers to hail a taxi and pay on the go through their MyBB app. Not only did this reduce the need to install credit card terminals in every one of their +20,000 taxis but provides consumers with a cashless option that is convenient and safe.
Goldenbird will soon go mobile
Unlike other ride-sharing services, Bluebird offers premium car rentals as part of their Goldenbird service. Thanks to the flexibility of the MyBB platform, customers will soon be able to rent a Goldenbird through the same familiar user experience to rent, track their driver and even make changes to their order in real time.
Scope We Handled
Ideation
Design
Implementation
Support
Digital Wallets & Fixed Pricing
Integrated directly with the fare meter of every Bluebird taxi, myBB app now offers more options to pay beyond traditional credit or debit cards with extended support for popular e-wallets including LinkAja and DANA wallet. Payments can also be accepted with fixed pricing to support the experience users have come to expect with other ride sharing providers.
Optimized for Points of Interest
MyBB now features Google Maps Optimization that includes custom Points of Interest so you can always find an official Bluebird Pick Up location that is closest to you.
