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Promotional Game App for US Movie release
Promotional Game App
Promotional Game App
Promotional Game App for US Movie release of Anchorman 2
2012 - 2014
The Anchorman 2 app used the same concept as Star Trek Into Darkness to create a gamification using augmented reality, geo fencing and audio recognition to create an immersive user experience.
Complexity
Easy
Hard
Scope
Ideation
Design
Implementation
Support
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IH brought in as expert to help US mobile game firm -
Content Management System and admin backend
Technology
